function showIntroduction()
	{
		var html = "";
		html += "<h2>E-Commerce Overview</h2>";
        html += "<div style=\"width: 85%; font-size: 11px;\"><br />&quot;Online retailers have only a few seconds to entice shoppers into their web stores.  Whether shoppers arrive at a home page or land on a product page after conducting a Google or Yahoo search, retailers have to make that instantaneous connection or lose the shopper to another site. As a result, much of the success of retail web sites depends on site design. But holding the shopper on a landing page isn't nearly enough to ensure success—retailers also have to make sure that consumers can browse other products and navigate a site smoothly.<br /><br />";
        html += "Design and usability have thus become two of the most important initiatives that web site executives focus on. But there is no roadmap to creating the outstanding site. In fact, apart from a few general best practices—logo on top left, nav bar on left alongside the page—there are as many ideas of what makes good design as there are web sites. But not all are successful and many are way more successful than others.&quot; <span style='font-size: 9px;'>&nbsp;&nbsp;&nbsp;Source:  www.internetretailer.com</span><br /></div><br><br>";
       html += "<h2>Key Components</h2>";
       html += "<div style=\"font-size: 11px; margin-top: -20px;\"><br />";
       html += "<ul>";
       html += "<li>Business Plan</li>";
       html += "<li>Implementation</li>";
       html += "<li>Marketing</li>";
       html += "<li>Monitoring</li>";
       html += "</ul>";
       html += "</div>";

		document.getElementById('outline').innerHTML = html;

	}


function showIssues()
	{
		var html = "";
		html += "<h2>E-Commerce Issues</h2>";
		html += "<div style=\"font-size: 11px;\"><br />\"Online retailers have only a few seconds to entice shoppers into their web stores. Whether shoppers arrive at a home page or land on a product page after conducting a Google or Yahoo search, retailers have to make that instantaneous connection or lose the shopper to another site. As a result, much of the success of retail web sites depends on site design. But holding the shopper on a landing page isn't nearly enough to ensure success—retailers also have to make sure that consumers can browse other products and navigate a site smoothly.<br /><br />";
		html += "Design and usability have thus become two of the most important initiatives that web site executives focus on. But there is no roadmap to creating the outstanding site. In fact, apart from a few general best practices—logo on top left, nav bar on left alongside the page—there are as many ideas of what makes good design as there are web sites. But not all are successful and many are way more successful than others.\"<span style='font-size: 9px;'>&nbsp;&nbsp;&nbsp;Source:  www.internetretailer.com</span><br /></div>";
		html += "<ul>";
		html += "<li>Business</li>";
		html += "<ul><li>Target Market</li><li>Competition</li><li>Financials (ROI)</li></ul>";
		html += "<li>Implementation</li>";
		html += "<ul><li>Presentation</li><li>Shopping Cart & Payment Processing</li><li>Evaluation &amp; Search Engine Optimization</li><li>Product Maintenance</li></ul>";
		html += "</ul>";

		document.getElementById('outline').innerHTML = html;
	}


function showDisplay()
	{
		var html = "";
		html += "<h2>Presentation</h2>";
		html += "<ul>";
		html += "	<li>Design</li>";
		html += "		<ul>";
		html += "			<li>Graphics, Video, Animation and Music (<a href=\"http://www.Nike.com\" target=\"_blank\">Nike</a> / <a href=\"http://www.iPod.com\" target=\"_blank\">iPod</a>)</li>";
		html += "			<li>Navigation & Display (<a href=\"http://www.Gap.com\" target=\"_blank\">Gap</a> / ";
		html += "			<a href=\"http://www.EddieBauer.com\" target=\"_blank\">Eddie Bauer</a> / <a href=\"http://www.llbean.com\" target=\"_blank\">L.L. Bean</a>)</li>";
		html += "			<li>Site Search (<a href=\"http://www.famousfootwear.com/\" target=\"_blank\">Famous Footwear</a>)</li>";
		html += "		</ul>";
		html += "	</li>";
		html += "<li>Most Frequently Mentioned</li>";
		html += "	<ul><li><a href=\"http://www.amazon.com\" target=\"_blank\">Amazon.com</a></li></ul>";
		html += "<li>FAV 50</li>";
		html += "	<ul><li><a href=\"pdf/07FAV50chart.pdf\" target=\"_blank\">Online Retailers</a></li></ul>";
		html += "<li>Conversions</li>";
		html += "	<ul><li>Converting Visiters to Buyer -- <a href=\"conversion.html\" target=\"_blank\">Top 10</a></li></ul>";
		html += "<li>Website Contests</li><ul><li>";
		html += "<a href=\"http://www.webaward.org/winners.asp\" target=\"_blank\">Web Marketing Association</a></li></ul>";
		html += "<li>Success Story</li>";
		html += "<ul><li><a href=\"http://www.cuff-daddy.com\" target=\"_blank\">Cuff-Daddy</a></li></ul>";
		html += "</ul>";

		document.getElementById('outline').innerHTML = html;
	}


function showCarts()
	{
		var html = "";
		html += "<h2>Carts &amp; Processing</h2>";
		html += "<ul>";
		html += "	<li><a name=\"PAYPAL\"><b>PayPal</b></a>&nbsp;&mdash;&nbsp;";
		html += "		<a href=\"http://www.paypal.com/cgi-bin/webscr?cmd=p/xcl/rec/sc-intro-outside\" target=\"top\">http://www.paypal.com/</a><br>";
		html += "		PayPal is not a Gateway Provider, but rather a bank account based payment transfer service. All ";
		html += "		you need to process payments through PayPal is a checking account and an email address. However, ";
		html += "		PayPal integration is not as seamless as the others as it requires that you visit the PayPal Site ";
		html += "		to make the actual payment. The PayPal Site then returns you back to the Web Store.<br />";
		html += "		<a name=\"PayPal HTML\" href=\"http://e-comworkshop.com/PayPal_ShoppingCartButtons.html\" target=\"_blank\">PayPal Standard HTML Page</a> -- Requires PayPal Login<br />";
		html += "		&nbsp;&nbsp;&nbsp;&nbsp; -- https://www.paypal.com/us/cgi-bin/webscr?cmd=_pdn_cart_techview</li><br />";
		html += "	<li><a name=\"Authorize.Net\"><b>Authorize.Net</b></a>&nbsp;&mdash;&nbsp;";
		html += "		<a href=\"http://www.Authorize.Net/\" target=\"top\">http://www.Authorize.Net/</a><br>Authorize.Net ";
		html += "		resells their merchant network services direct and provides great value and a very clean HTTP ";
		html += "		Based interface for processing cards. There's no setup fee and rates are very competitive. Response ";
		html += "		times are very quick (2-5 seconds in most cases). Because the interface is HTTP POST based there ";
		html += "		is no further installation or configuration required for processing.</li><br />";
		html += "	<li><a name=\"COSTCO\"><b>Costco/Nova</b></a><br />";
		html += "		<ul>";
		html += "			<li><a href=\"http://www.novainfo.com/costco/index.asp\" target=\"_blank\">Processing -- www.novainfo.com</a></li>";
		html += "		</ul>";
		html += "	</li><br />";
		html += "	<li><a name=\"Open Source\"><b>Open Source Shopping Carts & Templates</b></a>&nbsp;&mdash;&nbsp;";
		html += "		<ul>";
		html += "			<li><a name=\"OS Commerce\" href=\"http://www.oscommerce.com/\" target=\"_blank\"><b>OS Commerce</b></a></li>";
		html += "			<li><a name=\"Zen Cart\" href=\"http://www.zen-cart.com/\" target=\"_blank\"><b>Zen Cart</b></a></li> ";
		html += "			<li><a name=\"Templates\" href=\"http://www.templatemonster.com/\" target=\"_blank\"><b>Templates</b></a></li>";
		html += "		</ul>";
		html += "	</li> <br />"; 
		html += "	<li><a name=\"Drop Shipping\"><b>Drop Shipping</b></a>&nbsp;&mdash;&nbsp;";
		html += "		<ul>";
		html += "			<li><a name=\"Drop Shipping\" href=\"http://www.dropshipsites.com/\" target=\"_blank\">Drop Ship Directories, Forums, Etc.</a></li>";
		html += "			<li><a name=\"Drop Shipping\" href=\"http://www.inventorysource.com/oscommerce.html\" target=\"_blank\">Sample Drop Shipper Site</a></li>";
		html += "			<li><a name=\"Drop Shipping\" href=\"http://www.make-a-store.com/site/category/Drop_Ship_Rental/\" target=\"_blank\">Sample Shopping Carts</a></li>";
		html += "		</ul>";
		html += "	</li> <br />"; 
		html += "</ul>";

		document.getElementById('outline').innerHTML = html;
	}

function showEvaluation()
	{
		var html = "";
		html += "<h2>Optimization &amp; Revenue</h2>";
		html += "<ul>";
		html += "	<li><b>Optimization</b>";
		html += "		<ul>";
		html += "			<li>What is your site all about? </li>";
		html += "			<li>Keywords </li>";
		html += "			<ul>";
		html += "				<li><a href=\"http://www.keyworddiscovery.com\" target=\"_blank\">KeywordDiscovery</a></li>";
		html += "				<li><a href=\"http://www.wordtracker.com\" target=\"_blank\">WordTracker</a></li>";
		html += "				<li><a href=\"https://adwords.google.com\" target=\"_blank\">Google Adword</a></li>";
		html += "				<li><a href=\"http://searchmarketing.yahoo.com\" target=\"_blank\">Yahoo Reach Marketing</a></li>";
		html += "				<li>Checkout Actual SEO Results -- Random SEO Consultant</li>";
		html += "				<ul>";
		html += "					<li><a href=\"http://www.websitebreakthrough.com\" target=\"_blank\">SEO Consultant</a></li>";
		html += "					<li>SEO Client Keywords -- <span style=\"font-size: 10px; \"> environmental management,<br />";
		html += "						environmental management software, environmental consulting, environmental compliance, ";
		html += "						environmental compliance services, environmental compliance software, environmental software, ";
		html += "						environmental management systems</span></li>";
		html += "					<li><a href=\"http://www.googlerankings.com/index.php\" target=\"_blank\">Google Rank -- Single</a></li>";
		html += "				</ul>";
		html += "			</ul>";
		html += "			<li>Technology";
		html += "				<ul>";
		html += "					<li><a href=\"http://www.delorie.com/web/ses.cgi\" target=\"_blank\">Search Engine Simulator</a></li>";
		html += "				</ul>";
		html += "			</li>";
		html += "		</ul>";
		html += "	</li><br />";
		html += "	<li><b>Revenue Links and Back Links</b>";
		html += "		<ul>";
		html += "			<li><b>Affiliate Programs</b>&nbsp;&mdash;&nbsp;";
		html += "				<ul>";
		html += "					<li><a href=\"http://money.howstuffworks.com/affiliate-program8.htm\" target=\"_blank\">How Stuff Works</a></li>";
		html += "					<li><a href=\"http://www.affiliateguide.com\" target=\"_blank\">Sample Affiliate Guide</a></li>";
		html += "				</ul>";
		html += "			</li> "; 
		html += "			<li><a href=\"https://www.google.com/adsense\" target=\"_blank\"><b>Google AdSense</b></a></li>";
		html += "		</ul>"; 
		html += "	</li>";
		html += "</ul>";
		html += "<br />";
		html += "<span style=\"font-size: 10px; \">**key ...<span style=\"color: #408080;\">8QL/Fd1QFHJbY+STQRx+IFdrf4SmkIdn</span>.</span>";

		document.getElementById('outline').innerHTML = html;
	}
	
function showMaintenance()
	{
		var html = "";
		html += "<h2>Monitoring</h2>";
		html += "<ul>";
		html += "	<li>Metrics";
		html += "		<ul>";
		html += "			<li>Hits and Visitors? </li>";
		html += "			<li>Did visitors leave right away? Duration </li>";
		html += "			<li>How did a visitor get to your site? Referrals </li>";
		html += "			<li>What did they see first? What did the click on? Entry Page </li>";
		html += "			<li>What did they see and then decide to leave your site? Exit Page </li>";
		html += "		</ul>";
		html += "	</li>";
		html += "	<br />";
		html += "	<li>Sample Reporting Tools";
		html += "		<ul>";
		html += "			<li> <a href=\"http://e-comworkshop.com:2082/frontend/x2/stats/index.html\" target=\"_blank\">Hosting Service</a></li>";
		html += "			<li><a href=\"http://www.google.com/analytics\" target=\"_blank\">Google Analytics</a></li>";
		html += "		</ul>";
		html += "	</li>";
		html += "	<br />";
		html += "</ul>";
		html += "<h2>Maintenance</h2>";
		html += "	<ul>";
		html += "		<li><a title=\"Admin Utility\" target=\"_blank\" href=\"http://retail.webdesignoptions.com/admin\">Database Admin Utility</a></li>";
		html += "		<li><a title=\"WPE Demo\" target=\"_blank\" href=\"http://www.webdesignoptions.com/wdo/CMSeditor/WDOeditor/WDOdemo.php\">Web Page Editor</a></li>";
		html += "	</ul>";

		document.getElementById('outline').innerHTML = html;
	}

function showName()
	{
		var html = "";
		html += "<h2>Hosting Services and Domain Registration</h2>";
		html += "<ul>";
		html += "<li>Domain Name </li><li>Fees </li>";
		html += "<li>Technology </li><li>Performance &amp; Capacity</li>";
		html += "<ul>";
		html += "<li><a href=\"webceo-obc.html\" target=\"_blank\" >Sample Report</a></li>";
		html += "</ul>";
		html += "<li>Top 10 (<a href=\"http://www.hosting-review.com/top-10-lists/top-10-lists.shtml\" target=\"_blank\">Reviews</a>)</li>";
		html += "<li>Support, Support, Support</li>";
		html += "</ul>";

		document.getElementById('outline').innerHTML = html;

	}

function showDIY()
	{
		var html = "";
		html += "<h2>D-I-Y versus Professional</h2><ul><li>Design &amp; Development<ul><li>Tools</li>";
		html += "<ul><li><a target=\"_blank\" href=\"http://www.adobe.com\">Adobe</a> </li>";
		html += "<li><a href=\"http://cuteftp.com\" target=\"_blank\" >FTP</a> </li>";
		html += "</ul>";
		html += "<li>Photo Libraries</li><ul><li><a target=\"_blank\" href=\"http://www.photosights.net\">Photosights</a> </li>";
		html += "<li><a target=\"_blank\" href=\"http://www.shutterpoint.com/\">ShutterPoint</a> </li>";
		html += "<li><a href=\"http://www.shutterstock.com\" target=\"_blank\" >ShutterStock</a></li>";
		html += "</ul>";
		html += "<li>Developers<ul><li><a href=\"http://www.getafreelancer.com\" target=\"_blank\" >Get A Freelancer</a> </li>";
		html += "<li><a href=\"http://www.storesonlinepro.com\" target=\"_blank\" >StoresOnline</a> </li>";
		html += "</ul>";
		html += "<li>Referencess<ul>";
		html += "<li><a href=\"http://www.internetretailer.com\" target=\"_blank\" >Internet Retailer</a> </li>";
		html += "<li><a href=\"http://www.emarketingjournal.com\" target=\"_blank\" >E-Marketing Journal</a> </li>";
		html += "<li><a href=\"http://www.emarketer.com\" target=\"_blank\" >E-Marketer</a> </li>";
		html += "<li><a href=\"http://searchenginewatch.com\" target=\"_blank\" >Search Engine Watch</a> </li>";
		html += "</ul>";
		html += "</ul>";

		document.getElementById('outline').innerHTML = html;
	}